Duration: 6 Months
Introduction to Digital Marketing – Basics of online marketing, internet advertising and digital platforms.
Website Planning – Planning and creating websites for online business and marketing.
SEO (Search Engine Optimization) – Website optimization, keywords, on and off-page SEO techniques.
SMO (Social Media Optimization) – Optimizing social media profiles and content for better reach.
SMM (Social Media Marketing) – Marketing on platforms like Facebook, Instagram and LinkedIn.
Content Marketing – Creating and promoting valuable content for online audience.
Email Marketing – Sending promotional emails and managing email campaigns.
Google Ads & Online Advertising – Running ads on Google and other digital platforms.
Google Analytics – Website traffic analysis and performance tracking.
E-commerce Marketing – Marketing products and services through online stores.
Affiliate Marketing – Promoting products and earning commission through affiliate programs.
Blogging & AdSense – Creating blogs and earning through Google AdSense.
Online Reputation Management – Managing brand reputation on the internet.
Live Projects – Practical training on real digital marketing campaigns and strategies.